The aspiration to launch a skincare line under one's own brand often encounters hurdles due to confusion surrounding factory setup capital, obtaining distribution permits, and formula safety standards. Many aspiring beauty entrepreneurs hesitate to proceed, fearing entanglement with illegal products that pose risks to consumers.
Establishing a safe and legal beauty product business is achievable without owning a manufacturing facility, by utilizing certified contract manufacturing (CPKB) schemes and securing an official Distribution Permit Number from the National Agency of Drug and Food Control (BPOM).
Entrepreneurial Opportunities in Cosmetics and Herbal Products Post-Exhibition

The personal care and traditional herbal medicine industries continue to show promising growth in the domestic market. As highlighted at the Interbeauty Indonesia Business Exhibition, post-pandemic consumer awareness regarding personal hygiene and natural wellness has created a vast market niche for new local brands.
Alex Chandra, Project Director of ASA Exhibition, stated that the current business ecosystem is increasingly open to independent brand owners. Industry collaborations facilitate new entrepreneurs in producing high-quality cosmetics that fully comply with applicable laws.
Founding a beauty business no longer necessitates owning a private chemical laboratory, which can cost billions of rupiah. Formula innovation and product concepts can be realized through strategic partnerships with officially licensed manufacturing facilities.
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